About
Highly accomplished UI-UX Product Designer with a passion for crafting seamless, data-driven digital experiences across diverse multichannel platforms. Specializing in end-to-end design, Stephen leverages expertise in product vision, user research, interactive prototyping, and cross-functional collaboration to deliver innovative solutions that blend business objectives with user needs. Proven ability to drive significant improvements in user engagement, conversion rates, and operational efficiency through strategic design and CX strategies.
Work
ACY Securities
|UI/UX Designer
Sydney, Australia, Australia
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Summary
Led comprehensive UI/UX design initiatives for a financial technology firm, enhancing user experiences across multiple trading platforms and contributing to key business growth metrics.
Highlights
Directed the design vision for 'ACY Verse,' the world's first gamified social mobile trading app, delivering an engaging user experience for buying and selling financial symbols.
Spearheaded the development of 'Trading Cup,' a copy trading platform, enabling ACY clients to seamlessly replicate trades from top signal providers.
Coordinated responsive web designs for 'ACY Securities,' 'ACY Partners,' and 'Trading Cup,' significantly increasing lead generation and conversion rates.
Led critical UX improvements for 'FinLogix,' a social trading & market analysis platform, enhancing financial widgets, economic calendars, charts, and market sentiment.
Drove UX enhancements for 'LogixTrader,' ACY's proprietary financial trading SaaS, optimizing the platform for clients and improving usability.
Collaborated with the marketing department to create compelling digital assets, contributing directly to lead generation initiatives.
Partnered closely with developers, product managers, legal compliance, marketing, and account managers to ensure on-time delivery of multiple products.
Jetstar
|Digital UI/UX Designer
Sydney, Australia, Australia
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Summary
Optimized the flight booking experience for a major airline, significantly reducing user transaction times and enhancing overall design system efficiency.
Highlights
Decreased flight booking time by an average of 2 minutes, streamlining the user journey and enhancing customer satisfaction.
Contributed as a key member of the Sales & Performance squad, tasked with optimizing the flight booking experience for 'Jetstar' through targeted UI/UX interventions.
Led the successful migration of the entire design system from Sketch to Figma, improving design collaboration and workflow efficiency.
Participated in weekly design critique review sessions of pages and UI components, ensuring brand consistency and delivering a superior user experience across digital touchpoints.
Prenetics
|UI/UX Designer
Hong Kong, China, Hong Kong
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Summary
Designed responsive web and mobile applications for B2B2C insurance clients and direct-to-consumer health products, impacting millions of global users through optimized user flows.
Highlights
Led responsive web and mobile app designs for B2B2C insurance clients, including 'HSBC ONEdna,' 'FWD Genie,' and 'Prudential myDNA Pro,' reaching millions of customers worldwide.
Spearheaded responsive web and mobile app designs for the B2C product 'Circle DNA,' achieving over 1 million global users.
Reduced the time required for customers to submit saliva samples by 15 minutes through streamlined UX flows, enhancing user convenience.
Decreased pressure on the customer call center by 84% by implementing intuitive design solutions that addressed common user queries and issues.
Altitude Labs
|UI/UX Designer
Hong Kong, China, Hong Kong
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Summary
Facilitated design sprints and revamped major digital platforms for diverse clients, significantly increasing traffic and enhancing user engagement.
Highlights
Facilitated numerous design sprints to rapidly prototype and validate concepts for key clients such as 'DBS Bank,' 'Gini,' and 'Meyer,' accelerating product development cycles.
Revamped the 'Open Rice' website, iOS, and Android applications, leading to a 25% increase in traffic and enhanced user engagement.
Collaborated with cross-functional teams to gather insights and refine design ideas, ensuring alignment with client goals and critical user needs.
Developed high-fidelity prototypes and wireframes, effectively communicating complex design concepts and facilitating productive client feedback sessions.
Inventive Design Studio
|Graphic Design Intern
Hong Kong, China, Hong Kong
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Summary
Supported senior designers in photo retouching and visual asset refinement, gaining hands-on experience with industry-standard software and branding guidelines.
Highlights
Assisted in the photo retouching and enhancement of product images, ensuring strict alignment with client branding and quality standards.
Collaborated with senior designers to implement feedback and refine visual assets for diverse marketing campaigns.
Gained practical experience with industry-standard software and techniques, developing foundational skills in professional photo editing processes.
Education
Savannah College of Art and Design (SCAD)
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Bachelor of Fine Arts
Graphic Design
Awards
Employee of the Year
Awarded By
ACY Securities
Recognized for exceptional contributions and leadership within the organization.
Second Place, Masters of Code Hong Kong Hackathon
Awarded By
Mastercard
Awarded for innovative solutions developed during a competitive hackathon.
Dean's List
Awarded By
SCAD Hong Kong School
Achieved academic excellence, recognized for outstanding scholastic performance.
Team Finalist, Hong Kong Disney Imaginations
Awarded By
Hong Kong Disney
Recognized for creative and innovative design concepts in a team competition.
Artistic Honors Scholarship
Awarded By
SCAD
Awarded for exceptional artistic talent and academic promise.
First Place, Foundation Design Year Post Competition
Awarded By
UNSW
Secured top honors in a foundational design competition, showcasing early design prowess.
Skills
UI Design
Figma, Framer, Miro, Figjam, Sketch, Abstract, Zeplin.
Productivity & Collaboration Tools
Jira, Confluence, Hotjar, Google Analytics, Trello, Canva.
Graphic & Motion Design
Adobe Photoshop, Illustrator, Lightroom, Premiere Pro, After Effects, Jitter Video, Midjourney, Imagine Art.
UI-UX Research & Design
Concept Sketching, Primary Research, Secondary Research, Synthesis, Whiteboarding, Mind Mapping, Wireframing, Interactive Prototyping, User Flows, Information Architecture, Journey Mapping, Workshop Facilitation, Storyboarding, Product Strategy, Interviews, Surveys, Qualitative Analysis, Personas, Scenario Creation, Cognitive Walkthrough, Usability Testing.
Core Competencies
Strategic Systems Thinking, Detail-Oriented, Creative Thinking, Problem-Solving, Photography.
AI Skills
Higgsfield AI, Figma Make, Replit, Cursor, ChatGPT.